Shoe retailers always try to provide a unique experience to this beautiful footwear product with the help of shoes boxes. To provide maximum safety and protection to them, the packaging is designed with the help of sturdy corrugated cardboard material and bux board. They are manufactured in different shapes, including sleeve packaging, free top lid, and an attached lid that can be opened vertically in the up direction. Some customization options are also incorporated in them to make them more appealing to the customers. Die-cutting, embossing, perforation, scoring, and gluing are the most used options for this purpose. Foiling, custom window cut-out, and raised inks can also be used for more personalization.
Attraction of Luxury Printing
Luxurious shoes are the most loved product in the fashion industry, and hence they need to be displayed with more attractiveness and charm. Shoes boxes with amazing aesthetics and stronger materials like corrugated cardboard add maximum value to them. To display the related information with proper detailing of shoe size and type, printing is focused as the primary concern. Latest Pantone models and CMYK color schemes are used to display attractive marketing graphics on the packaging. The logo of the company is the most prominent attribute to display with attractiveness. Logo and brand name is printed using embossing and debossing techniques. Gloss, matte, spot UV, and matte UV are used as finishing materials to give the packaging a more refined look. Custom shoes boxes are mainly used to keep the shoes safe from dust and other environmental factors. Over the years, they are being used in every region of the world by retailers to influence the buyers with amazing aesthetics. These boxes have several benefits for businesses in this industry that are very less known. Let’s discuss some of these mysteries.
Improved safety and shelf life
Shoes are a fashion item that needs more safety than any other item. From the factory to the retail stores and then going into the hands of buyers, they need to be protected at every stage. There are various environmental impacts that can influence their quality. The most highlighted impacts that can harm their quality are the humidity, dust, and the changing temperature. If all these factors are neglected then till reaching the customers, hardly they will be able to impress the buyers. Also, they have to be stacked in the storage areas of the retail stores. So the packaging is needed that can enhance their shelf life. These boxes are designed keeping all these aspects in mind. With the stronger and reliable materials used in them, they are tackling all these situations quite handsomely.
Enhanced buyer’s experience
Whenever a buyer comes to a retail store, he comes with some requirements and an imagination that what he will be purchasing. If the product description is printed on the packaging with all the necessary details, it will become so easy for the buyers to make a quick decision. On these boxes, the size of the shoes, color, material, and all other necessary details are printed creatively, which makes it easier for buyers and retailers to choose an article that accurately meets the requirements of the consumers. Also, different customization options incorporated in them enhances the visual aesthetics. This increased visual appealing also attract the buyers, and they feel no hesitation in spending more for the quality item.
Several types of shoes are used on different occasions. Some can be sports or summer shoes, or others can be casual to wear formally. Whenever a pair is not in use, it needs to be kept safe to avoid the environmental effects and keeping the sole and other elements safe. These boxes are designed with stronger material and can be used later on to keep the unused pair of footwear in them. If they are lying outside, vario9us type of bacteria and fungus can affect their performance, and they also cause diseases like rashes to our feet. To avoid this situation, they can be kept in this packaging for a longer life with the same aesthetics.
Nowadays, in this globally changing environment, brands are reducing the use of such materials that are causing these harms to the environment. Initially, while manufacturing the packaging, the use of organic and recyclable materials was not so much trending, but now the dimensions have changed, and every brand is looking to make a difference from others to leave a positive impression on the buyers. The use of sustainable materials has been a growing factor in tackling the environmental situation. These materials are easily decomposable and can contribute to making the surroundings greener and cleaner. They can be recycled after their primary use or can be turned into biofuel with the help of technology. If a brand is fulfilling all the requirements to make the environment clean along with providing quality items, then buyers will definitely prefer to make purchases from them.
Marketing the products to increase the sales volume is inevitable for the brands to stay in the competition. These shoes boxes are very useful to launch the marketing campaigns quite cost-effectively. With the various printing options available, high-quality graphic images can be displayed to attract consumers in a retail store. When a brand logo is displayed on the packaging with increased aesthetics, the buyers seem willing to pay even higher because they make a perception about such brands as the quality product providers. Displaying information about the brand can easily win the trust of the consumers. This aspect will help in increasing the sales volume and generating a new customer circle. All of the above-mentioned features were some of the untold mysteries about the shoes boxes that can contribute to the increased brand image. This can lead to increased sales volume and a bigger customer circle. Market operations can be expanded once the brands attain a reputable position in the market.